Meet us in Taiwan
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  Frankfurt Publishers Training Programme  
  Making the most of content and IP for business and audiences  
Dear Sir or Madam,
Join us from 3-4 February 2020 at the Taipei International Book Exhibition (TIBE)! Explore new business opportunities beyond the page and learn how to maximise book IP in sessions with international licensing experts. Find out how to make sure your books are discovered by readers on- and offline in our marketing sessions at this year's Frankfurt Publishers Training Programme.
  Register now  
Finding your readers and customers
  • Use data to optimise marketing plans and sales strategies
  • Make your books and products searchable with metadata
  • Look into successful marketing campaigns using data to reach the right readers
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Reaching your readers and customers
  • How to work with bloggers and social media influencers
  • How to build a bestseller with social media
  • How to develop your online marketing plan and get your book discovered!
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Maximising your IP
  • Establish a global licensing programme
  • Pitch titles and formats to potential partners
  • Turn your book into new business opportunities
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Licensing Workshop
  • Licensing your property
  • Licensed Publishing
  Learn more
Meet our speakers
/ Laura Nevanlinna, Co-Founder and CEO of Ferly, Finland
/ Noel Murphy, Commercial Director, Granta Publications, UK
/ Ute Nöth, Head of Social Media, Carlsen Verlag, Germany

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Frankfurt Publishers Training Programme   Join us from 3-4 February 2020 in Taipei!
Register now
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